Frank Arcilesi (Author)

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Saturday, December 11, 2021

John Deere Memorabilia or "Bleeding Green"

If you are thinking about starting a collection you might consider John Deere memorabilia.

The John Deere Company has devoted fans and collectors throughout the world. These devotees are described as “bleeding green.”  I must admit to being one of these fans. A small collection of its licensed collectibles such as miniature tractors, tins, plaques, road signs, salt and pepper shaker tractors, tree ornaments, toy banks, clocks, trays and cups occupy my modest dwelling. “Bleeding green” can be addictive.

 

The John Deere name is known worldwide today but it wasn’t always that way. Born into poverty in Vermont in 1804, John Deere persevered and became an accomplished blacksmith. After a move to Illinois, Deere discovered that the soil there was thicker and heavier and stuck to the cast iron plows brought from New England. The ingenious Deere designed a polished plow shaped like an icebreaker, which solved the problem, and sales of it took off and so did his company. He went on to design other items such as a rider cultivator, cotton planters, wagons, buggies and even tapped into the bicycle craze for a period.

It wasn’t until 1918 after the acquisition of the Waterloo Traction Engine Company that the company began to manufacture tractors for which it is now famous. In the 1950’s the company moved into the residential sector when it began to produce lawn and garden tractors.

Today the John Deere Company is a worldwide organization producing equipment for farming, construction, residential, landscaping and other markets. Its leaping deer symbol first introduced in 1876 and tweaked throughout the years, and its yellow and green theme is internationally recognized. The hallmark and success of the company is innovation–a concept the customer oriented Deere insisted on early in his career. His motto was, “I will not put my name on a product that does not have in it the best that is in me.”

Almost from the beginning, toy companies and other manufacturers began to produce miniature replicas of its products and other memorabilia. Almost anything the company made is available in miniature. Genuine John Deere items will have some form of identification indicating the company licensed the products. Imposters will have no such identification. Although the familiar green and yellow theme may appear on an item, it may not be a true Deere product.

These miniatures and memorabilia sell as well as the actual John Deere products. An early hand panted iron toy tractor can be quite valuable. As always, rarity and condition determine value of any vintage item. Two excellent reference books on Deere collectibles are Warman’s John Deere Collectibles by David Doyle and John Deere Collectibles by Brenda Kruse. Both volumes have colorful photographs and suggested values.

This writer was supposed at the large loyal following of this famous brand. There are many John Deere museums housing both the real items and the collectible memorabilia. Some auctions have also been set up just to sell John Deere memorabilia.

Collectors’ clubs have been formed for the addicted fans and collectors. In addition websites have been established to buy and sell Deere collectibles, with discussion groups, news and postings about upcoming Deere auctions. A little research on the web will put you in touch with one of these groups. One that I found is located at http//www.greencollectors.com.

The beauty about Deere collectibles is that they keep making them so it doesn’t cost much to assemble a fine collection of Deere memorabilia. I recently bought a licensed miniature tractor for one dollar at a dollar store. Although you might not find that good of a bargain, a search of flea markets, yard sales, garage sales, and the internet will yield some nicely priced pieces. Deere collectibles come in a seemingly never ending variety from miniature tractors, to dishes, to paintings, to tins, pens, fobs–even clothing.

An inexpensive and colorful collection can be put together from Deere memorabilia and such a devoted and large following has developed through clubs, auctions and internet sites that collecting these pieces is a good way to meet interesting people. If you’re thinking about starting a collection, think about a John Deere collection.